A friendly, step-by-step guide to Foxsoft’s development process

Building a business-critical software application can feel overwhelming, especially if you’re not technical. At Foxsoft, our mission is to make the entire journey clear, collaborative, and surprisingly calm. Whether you’re a founder with a new idea or a growing company needing better systems, we partner with you to create software that genuinely supports your business.

This article walks you through exactly how we build a high-quality Ruby on Rails web application, from first conversation to launch and beyond.

1. Getting to Know You (Discovery & Understanding)

Every great project starts with understanding.

Before writing a single line of code, we take time to learn:

• What your business does
• What’s currently slowing things down
• What goals your new application needs to support
• Who will use it and what they need
• What value it must deliver right away

This isn’t a technical interrogation, it’s a conversation. Our aim is to translate what you want to achieve into a clear plan we can build together. During this stage you may also learn why Ruby on Rails is our framework of choice: it allows us to deliver clean, secure, and maintainable software quickly, without cutting corners.

2. Mapping Out Your App (Planning & Scoping)

Once we understand your needs, we map out the features, user journeys, and overall structure of your application.

We deliver:

• A clear scope
• A proposed roadmap
• Budget ranges
• Risk and priority considerations
• Opportunities for early value

This ensures you always know what to expect, no surprises, no hidden gaps, and no unexplained decisions.

3. Designing an Experience That Works (UX & UI)

Great design is not just about looking good, it’s about working well.

During design, we create:

• Wireframes that show how the app flows
• User interfaces that feel clean and intuitive
• Clear, simple navigation
• Mobile-friendly layouts

Your feedback is essential here. You don’t have to be “techy”, you just need to tell us what feels right, and we’ll handle the translation into a usable product.

4. Building the Application (Development)

This is where the magic happens.

Our engineers begin writing the code that powers your application, ensuring every feature is:

• Fast
• Secure
• Well-structured
• Built for long-term reliability

We work in short development cycles, usually 1–2 weeks long. At the end of each cycle, you get something real you can see or try out. This removes uncertainty and keeps you involved without requiring any technical expertise.

During development, some clients also realise they want to modernise older systems. For that, we offer careful ruby on rails upgrade services to bring legacy apps up to today’s standards.

5. Testing, Refining, and Improving

Before your application goes live, we test it thoroughly, both from a technical perspective and from a user’s point of view.

We check:

• Speed and responsiveness
• Security
• Usability
• Edge cases and unexpected behaviours

Our goal: an app that feels reliable, easy to use, and ready for real-world conditions.

6. Launching Smoothly (Deployment)

When everything has passed testing, we prepare for launch.

This includes:

• Setting up production servers
• Ensuring the environment is secure
• Migrating any data
• Rechecking performance
• Putting safety nets in place

We handle all the technical details behind the scenes so your team can focus on business, not infrastructure.

7. Supporting You Long After Launch (Maintenance & Growth)

Once your application is live, the real value unfolds. Businesses evolve, and your software should too.

Foxsoft provides long-term ruby on rails maintenance to keep your system running smoothly. That includes updates, tweaks, performance improvements, and ongoing support as your business grows.

And if you already have an older Rails app that needs improvement, our ruby on rails upgrade services can help you modernise safely, without disrupting your operations.

8. Continuous Partnership

We don’t disappear after launch. We stay with you, helping you adapt your software as your business changes.

Our long-term clients appreciate that they can simply tell us what’s going on in the business, and we translate that into updates, new features, or improvements.

That’s what a real technical partner does.

Ready to Start Building With Foxsoft?

Our approach is simple: clarity, communication, and craftsmanship. We turn complex technical work into a smooth, collaborative experience that supports your business, not the other way around.

If you’re ready to build your business-critical app, or you want to talk through what’s possible, we’d love to hear from you.